If you enjoy home renovations and taking on projects for your own property, then making your hobby into a means of making an income could be something that has crossed your mind. Home renovators are highly sought after amongst homeowners who want to pay a professional to ensure that the job is done correctly. Whether your strengths lie in rebuilding, decorating, or extending homes, here are some top tips to help you get started setting up as an entrepreneur in your field.
Firstly, it’s important to make sure that you are qualified to carry out the services that you are going to be advertising. Bear in mind, though, that home renovation companies are highly regulated and must adhere to health and safety standards, which usually means taking OSHA compliance training in most states. Depending on the type of services that you are going to offer, it may also be worth taking specialized programs relating to your business along with extras in detecting problems such as asbestos or mold for instance. For more information on course options, check out ZOTA.
Tip #2: Get Online
Once you’re certified and licensed, it’s time to get started with advertising your business and building your client base. The first thing that you should do is get started on your online presence; today, most homeowners will turn to the internet as a first port of call when looking for somebody to renovate or work on their home, therefore, having a website and social media profiles should be one of your first priorities. Think of a business name that translates into a good domain name that is to the point and memorable.
Tip #3: Market Research
To be successful with your business, it’s important to get to know who your target market is and what they want from your company. Taking the time to speak to homeowners in your local area will pay off massively; this will allow you to learn more about the people that you will be marketing to and find out their likes and dislikes, their needs, preferences, and more. Don’t forget to use a broad range of market research methods, such as in-person interviews, surveys, and the use of online platforms such as social media and email to find out as much as you can. Bear in mind that the more you know your target audience, the more in-tune you will be with their needs.
Tip #4: Getting Work
Finally, it’s time to start thinking about getting your first jobs and gaining your new company a good reputation from the outcome. If you’ve done some renovation work before, whether on your own property or somebody else’s, it’s a good idea to use any before and after pictures that you have to create an example of your work to your potential customers. First-time deals and other offers may also work well for encouraging more clients to choose you over others.
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